ASURION Baby Protection Plan Review: Worth the Buy?
A verified buyer was blunt: “Easy claim process! Totally worth it.” But another countered, “Companies like Asurion need to… be flexible. Will not use them again.” That split over the ASURION Baby Protection Plan encapsulates what the data shows—a generally high 4.4–4.6 star rating across Amazon and Trustpilot, but persistent flashpoints around claim denials and refund methods. Overall verdict: 8.2/10 based on strong approval for covered repairs and quick payouts, tempered by inconsistent communication and coverage limitations.
Quick Verdict: Conditional buy for high-value or accident-prone baby gear
| Pros | Cons |
|---|---|
| Fast claim approvals – often “within minutes” via online portal | Gift card refunds frustrate those expecting original payment method |
| No repair costs (parts, labor, shipping included) | Battery exclusions cause confusion unless confirmed in writing |
| Covers drops, spills, cracked screens from day one for portable products | Coverage starts after manufacturer warranty for most items, effectively reducing active period |
| Wide coverage scope with “Complete Protect” for multiple items | Denials for pre-existing or non-covered damage feel arbitrary to some |
| 24/7 tech support offered under subscription | Refund amounts capped at original purchase price, not current replacement cost |
| Positive long-term reports from parents with multiple claims honored | Communication delays when resolving complex claims |
Claims vs Reality
Marketing emphasizes “easy claims process” and “most claims approved within minutes.” This is echoed by an Amazon reviewer who said the claim for their faulty baby stroller “was approved with the gift card deposited… within minutes.” Reddit user u/ls8rc4v similarly praised: “They refunded me the entire amount on my Amazon gift card balance.”
However, the “hassle-free” promise is undermined when refunds don’t match expectations. A verified buyer fumed after getting a gift card instead of a card refund for their infant playard: “What will I do with this gift card?… you need to do better!” In cases where product pricing has risen post-purchase, users like the one on Trustpilot with the $90 monitor warn that reimbursement caps mean you could still be “out $45.”
ASURION promises coverage for drops, spills, and cracked screens from day one for portable products—but not for all gear. Battery coverage is especially murky. Reddit threads on robotic mowers show conflicting interpretations: official terms exclude batteries, yet one user secured written confirmation that an integrated mower battery was covered. Without that, coverage is not guaranteed.
Cross-Platform Consensus
Universally Praised
Across Amazon, Reddit, and Trustpilot, one recurring positive is sheer speed. The “within minutes” approval claims are corroborated repeatedly, with users describing payouts as “totally worth it” and “awesome warranty… takes the worry out of purchasing.” Parents juggling the wear-and-tear of kids’ gear find this reassuring. Reddit user u/kdhuthx said they made “three claims and they were paid immediately… totally worth it to us.”
Even skeptics admit the breadth of covered accidents for portable devices is valuable. Drops, spills, and mechanical failures from normal use are handled without additional repair costs. The subscription-based Complete Protect plan scores well among heavy Amazon shoppers, extending coverage to appliances, furniture, and toys—ideal for families with varied purchases.
Common Complaints
The most consistent gripe is around refund methods. Gift cards in lieu of original payment refund are a sore point, especially for those making large purchases. “That is not what I used to purchase my products,” wrote a dissatisfied parent.
Coverage exclusions create unpleasant surprises—batteries, cosmetic damage, and pre-existing issues are common rejection grounds. Reddit user u/lfn673q felt “the company has a clear agenda of denying and delaying to avoid coverage.” Others note that plans often only activate after manufacturer warranties end, making “two-year” plans effectively shorter.
The reimbursement cap tied to original purchase price further fuels frustration when replacement costs climb. The quoted fine print means, as one Trustpilot reviewer learned, “this plan will only reimburse you what you originally paid… even if the product price has gone up by 50%.”
Divisive Features
The Amazon Complete Protect subscription draws a split reaction. Power users see clear value in blanket coverage for multiple devices, often replacing several individual plans. Casual buyers, however, balk at the $16.99/month ongoing cost and the uncertainty over future rate hikes.
Battery coverage remains fully divisive. Posts on mower forums differed wildly—some secure full coverage for built-ins, others are denied outright. This uncertainty means proactive documentation and written confirmations are critical.
Trust & Reliability
Trustpilot reflects a 3.7-star average with descriptors veering from “money well invested” to “scam… they basically stole my money.” The scam allegations center on offering protection for items later deemed ineligible (e.g., certain strollers and car seats). These incidents erode faith, especially when paired with slow or circular support processes.
Long-term reports from Reddit are more optimistic. Parents recount years of successful payouts and replacements for tablets, laptops, and baby gear without major disputes, crediting meticulous documentation and claim filing per terms.
Alternatives
No other named competitors appeared heavily in sourced threads, but credit card extended warranty benefits were mentioned as a possible substitute. Users point out this route avoids ongoing fees but won’t match the accident coverage breadth ASURION offers (especially for drops and spills from day one). Independent insurance on high-value baby gear exists, but lacks the integrated Amazon order linkage that simplifies proof-of-purchase.
Price & Value
Individual plans scale based on product price bands (e.g., $21.99 for $150–$174.99 coverage). The 2–3 year terms mean better ROI for items with short manufacturer warranties or high failure risk. Resale value discussions highlight that reimbursement caps may not match market prices, so you may need to supplement with personal funds if replacing post-inflation.
Community tips focus on buying plans within 30 days of product purchase, keeping receipts, and photographing items on arrival to preempt any “pre-existing damage” denials. Subscription plans become cost-effective only if you’re consistently buying eligible items.
FAQ
Q: Does ASURION cover batteries for baby devices and gear?
A: Generally, no—batteries are excluded unless non-user-replaceable and integrated. Always confirm in writing to prevent claim rejection.
Q: How are refunds issued?
A: Standard practice is via Amazon e-gift card for the purchase price. Some users dislike this; cash refunds are not typical without special arrangement.
Q: When does coverage start?
A: For most products, coverage begins after the manufacturer’s warranty ends, except portable devices with accidental damage coverage, which start day one.
Q: What’s the claims process like?
A: Filing online through your Amazon orders or Asurion’s site is fastest. Many report approvals “within minutes,” but denials can occur if issues fall outside coverage.
Q: Is the Complete Protect plan worth it?
A: Heavy Amazon shoppers with varied purchases often find it cost-effective; occasional buyers may prefer one-off plans.
Final Verdict
Buy if you’re a parent investing in high-priced strollers, cribs, or electronics likely to see heavy daily use—especially if you value fast turnarounds and are fine with gift card refunds. Avoid if you expect cash reimbursement, rely heavily on battery coverage without confirmation, or are buying low-value gear with minimal failure risk. Pro tip from the community: document your product’s condition on arrival and secure written coverage clarifications—especially for batteries—before trouble strikes.
