ASURION Major Appliance Plan Review: Conditional Verdict

12 min readAppliances
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A 1.9-star average on one Amazon protection-plan listing is the kind of number that stops you mid-scroll — especially for something sold as “peace of mind.” ASURION Major Appliance Protection Plan earns a conditional verdict based on the feedback here: strong on paper, wildly inconsistent in execution. Score: 5.8/10


Quick Verdict

Yes/No/Conditional: Conditional — buy only if you’re comfortable with strict exclusions, service-fee tradeoffs, and the possibility of long repair loops.

What buyers expected What feedback suggests Where it shows up
Fast, painless claims Some call it “easy,” others describe “run around” and denials ConsumerAffairs, Reddit, Amazon reviews
Repairs with “no additional cost” Plans can still involve service fees and disputes over coverage Asurion brochure, Amazon reviews
A true extension beyond manufacturer warranty Confusion about overlap and when coverage really starts Reddit thread, Amazon specs
Reliable technician dispatch Reports of long waits, repeat visits, and contractor issues Amazon reviews, ConsumerAffairs
Like-for-like replacements/refunds Some praise quick replacements; others complain replacements are inferior ConsumerAffairs/Trustpilot excerpts
Clear coverage boundaries Customers argue about what counts as “defect” vs “physical damage” Reddit thread

Claims vs Reality

ASURION Major Appliance Protection Plan is marketed around “no additional cost” repairs and a streamlined process. Amazon’s listing promises: “you pay nothing for repairs – parts, labor, and shipping included,” plus “most claims approved within minutes,” and reimbursement like “food loss… up to $250” for fridges/freezers and “laundry services… up to $25” after long outages (Amazon Specs). That’s a clean pitch: pay upfront, avoid surprise repair bills, and get rapid approvals.

Digging deeper into user reports, the biggest gap isn’t whether claims can be fast — it’s whether they’re fast for you when a real appliance failure hits. A verified buyer on Amazon wrote: “worst protection plan you could go with… you better stick with the manufacturer directly… I haven’t been able to get a resolution…” (Amazon Customer Reviews: ASURION 5 Year Major Appliance Protection Plan). Another verified buyer described an exhausting cycle: “our dishwasher stopped draining… six half days waiting for repairmen… six months of hand washing dishes… worst service experience of my life” (Amazon Customer Reviews: ASURION 5 Year Major Appliance Protection Plan).

Coverage language becomes the fault line. On Reddit, Reddit user (name not provided in the dataset excerpt) posted “Asurion Appliance Plus is a scam and fraud, DO NOT SIGN UP,” describing a built-in microwave claim denied because it was allegedly not “properly installed.” They said: “literally by submitting my claim as instructed they are using that as the basis to deny my claim” (Reddit). Another commenter pushed back on what the plan covers, arguing: “built in microwaves are covered for breakdowns… caused by defects… power surge… normal wear and tear… [but] your microwave is physically broken with broken glass and a hole in it” (Reddit). The dispute illustrates how “defect” vs “physical damage” can decide outcomes.


ASURION Major Appliance Protection Plan claims vs reality overview

Cross-Platform Consensus

Universally Praised

When ASURION Major Appliance Protection Plan works smoothly, the most repeated praise is speed and simplicity — especially in broader Asurion customer feedback beyond appliances. A recurring pattern emerged in ConsumerAffairs-style reviews about quick claims and rapid replacements. A reviewer named Tina wrote: “Making my claim was easy and efficient… promised my replacement in 2 business days… came in 1 day… delivered on a saturday. fast service” (ConsumerAffairs). For people who can’t wait days without a working device — busy parents, remote workers, or anyone replacing a primary phone — that kind of turnaround is the entire value proposition.

Some stories emphasize guidance and hand-holding rather than just speed. A reviewer named Michele noted: “Speedy delivery of the replacement phone… clear directions on how to set up new phone and return directions… internal packaging was a nice…” (ConsumerAffairs/Trustpilot excerpt). For less tech-comfortable customers, “clear directions” and included return materials can be the difference between a stressful claim and a manageable one.

There are also detailed “this actually saved me” narratives. A reviewer named Tabitha described a non-appliance product claim where Asurion stepped in even with manufacturer warranty complications: “they informed me that the product was still under an active manufacturer’s warranty… my attempts to contact the manufacturer were unsuccessful… Asurion stepped in and processed a full refund for me” (ConsumerAffairs). For buyers who fear being bounced between manufacturers and warranty administrators, this kind of intervention is exactly what they’re paying for — even if it’s not an appliance example, it reflects what some customers believe Asurion does well: escalation and resolution.

After the narrative pattern, the praised themes look like this:

  • Fast approval/fulfillment: “replacement… came in 1 day” (ConsumerAffairs)
  • Clear instructions and returns: “clear directions… return directions… packaging” (ConsumerAffairs/Trustpilot excerpt)
  • Supportive reps who intervene: “processed a full refund… exceeded my expectations” (ConsumerAffairs)

Common Complaints

The most severe appliance-specific complaints in this dataset are about long repair timelines, repeat visits, and denial rationales that customers see as technicalities. One verified buyer on Amazon described a dishwasher saga: “two weeks for the first repairman… ten days later same problem… another two week wait… visit six… told to wait two weeks for a circuit board… still waiting” (Amazon Customer Reviews: ASURION 5 Year Major Appliance Protection Plan). For families relying on a dishwasher daily, that’s not just inconvenience — it’s months of routine disruption.

Another recurring issue is contractor quality and scheduling reliability. A ConsumerAffairs reviewer named James described being “left waiting for hours” and “stood up by a repair tech two fridays in a row,” before a rep intervened: “she got my deductible waived and arranged for a brand new phone” (ConsumerAffairs). Even though that’s a phone case, it maps to the same operational risk appliance owners complain about: your outcome may hinge on the technician pipeline and who you reach in support.

Then there are outright “scam” accusations tied to claims outcomes. Reddit user (name not provided in excerpt) said their microwave claim was denied after following instructions: “by submitting my claim as instructed… they are using that as the basis to deny my claim… no ability to appeal” (Reddit). On Amazon, a verified buyer wrote: “this has to be a scam, worst protection plan you could go with” (Amazon Customer Reviews: ASURION 5 Year Major Appliance Protection Plan). These are emotionally charged statements, but they consistently stem from the same pain: customers believe the plan is sold as broad protection, then constrained when they need it.

After the narrative pattern, the complaint themes look like this:

  • Long repair loops: “six months of hand washing dishes” (Amazon)
  • Technician/vendor problems: “stood up… two fridays in a row” (ConsumerAffairs)
  • Coverage disputes/denials: “claim was denied… not ‘properly installed’” (Reddit)
  • Trust collapse language: “has to be a scam” (Amazon)

Divisive Features

The most divisive element is the definition of “covered breakdown” versus “physical damage,” and how that’s applied. In the Reddit microwave dispute, one side frames the issue as defect-driven breakdown: “there was no accident… i don’t know how it isn’t a mechanical defect” (Reddit). The other side frames it as excluded damage: “physically broken with broken glass and a hole in it, which doesn’t fall under the description of what they cover” (Reddit). For homeowners, that means two people can read the same policy language and reach opposite expectations — and the claims decision may align with the stricter interpretation.

Replacement satisfaction is also split. On the positive side, multiple ConsumerAffairs-style reviews celebrate fast replacements. On the negative side, one reviewer wrote: “I gave up a $900 phone for a $60 phone for a replacement” (ConsumerAffairs). While that’s not an appliance example, it shows a broader anxiety about reimbursement/replacement equivalency that can translate to major-appliance coverage too: “replace it” doesn’t always mean “replace it with the same thing.”


ASURION Major Appliance Protection Plan trust and complaints snapshot

Trust & Reliability

“Scam” is the loudest word in the appliance-related feedback provided — and it appears on both Reddit and Amazon, often tied to denials and long repair timelines. A verified buyer on Amazon wrote: “this has to be a scam… I haven’t been able to get a resolution” (Amazon Customer Reviews: ASURION 5 Year Major Appliance Protection Plan). On Reddit, a user titled their post “Asurion Appliance Plus is a scam and fraud, DO NOT SIGN UP,” and described a denial they felt was triggered by following documentation instructions (Reddit).

At the same time, the broader cross-category review excerpts paint a different reliability picture: quick approval, next-day shipping, and reps who make discretionary fixes. A reviewer named David wrote: “filing a claim took just a few minutes online… my replacement device arrived the very next day… no hidden fees, no complicated paperwork” (ConsumerAffairs). The tension is stark: while some customers experience “stress-free” handling, appliance-plan buyers in the Amazon examples describe prolonged service delays and repeated, ineffective visits.

Long-term durability stories in this dataset skew more toward “months later I’m still stuck” than “six months later everything’s fine.” The most explicit long runway is the dishwasher story ending in “six months of hand washing dishes” (Amazon). That’s the kind of timeline that matters for trust: even if a plan eventually pays out, a half-year service odyssey can feel like failure.


Alternatives

Only a few competitors are directly named in the provided data, and they mostly appear in one blog-style source discussing comparisons. In that source, Clayton S. Johnson argues that SquareTrade requires individual plans per appliance and “can sometimes take longer,” while Asurion is “one comprehensive plan” (ClaytonNotes). The same source frames American Home Shield as “significantly more expensive” but broader (ClaytonNotes).

However, the strongest “alternative” argument in the user feedback comes from an Amazon buyer comparing against the manufacturer’s own program. A verified buyer wrote: “you better stick with the manufacturer directly… in my case it was frigidaire… they offer an extended warranty… for about the same price” (Amazon Customer Reviews: ASURION 5 Year Major Appliance Protection Plan). For appliance owners, that suggests a practical fork: third-party plan convenience versus manufacturer network and clearer accountability.


Price & Value

On Amazon, ASURION Major Appliance Protection Plan pricing varies by covered appliance price tier: one listing shows $19.99 for a 2-year plan in a $150–$174.99 tier (Amazon Specs), while another shows $27.99 for a 3-year plan in a $125–$149.99 tier (Amazon Specs). That looks inexpensive relative to major repairs — but the real “value math” in user stories is dominated by whether claims resolve quickly and whether coverage disputes emerge.

For subscription-style Appliance+ marketing, Asurion’s own materials repeatedly cite $34.99 per month and a “$99 plus tax” service fee per approved claim, with coverage beginning for breakdowns on “day 31” (Asurion brochure). While officially presented as “no hidden fees” and “no limits on the number of claims,” it also states “limitations and exclusions apply,” and that “non-original parts may be used,” and replacements may be “new, refurbished, or remanufactured” (Asurion brochure). The value proposition is strongest for households with many appliances and high breakage anxiety — but user frustration spikes when repeated visits and exclusions erase that cost advantage.

Community buying advice in the dataset trends toward caution: one Amazon reviewer urges going manufacturer-direct, and the Reddit thread highlights how documentation/installation arguments can derail a claim (Amazon reviews, Reddit). The practical tip implied by those experiences is to expect strict interpretation and keep evidence ready.


FAQ

Q: Does ASURION Major Appliance Protection Plan really cost “nothing for repairs”?

A: Amazon’s listing says “you pay nothing for repairs – parts, labor, and shipping included” (Amazon Specs). But Asurion’s Appliance+ brochure also states “a service fee of $99 plus tax… for each approved claim” (Asurion brochure). Buyer experiences include both smooth resolutions and long, frustrating repair cycles (Amazon reviews).

Q: How fast are claims approved and handled?

A: The Amazon listing says “most claims approved within minutes” (Amazon Specs). Some reviewers echo speed in other categories, like Tina: “replacement… came in 1 day” (ConsumerAffairs). Appliance-related Amazon reviews, however, describe weeks-long waits and multiple visits, including “six months of hand washing dishes” (Amazon reviews).

Q: What happens if ASURION can’t repair the appliance?

A: The Amazon listing says if it can’t be repaired, Asurion may provide an “Amazon e-gift card for the purchase price… or replace it” (Amazon Specs). Asurion’s brochure notes replacements may be “new, refurbished, or remanufactured” (Asurion brochure). Some customers praise replacements; others complain the replacement wasn’t comparable (ConsumerAffairs).

Q: When does coverage start, and does it overlap the manufacturer warranty?

A: Amazon’s listing states the plan “starts on the date of purchase” and covers “malfunctions… after the manufacturer’s warranty,” with power surges “from day one” (Amazon Specs). A Reddit commenter questioned overlap, writing: “there is an overlap that the consumer is paying for” (Reddit). Asurion’s Appliance+ brochure says breakdown coverage begins “on day 31” (Asurion brochure).

Q: What kinds of claim denials do customers report?

A: In the Reddit microwave case, the user said their claim was denied because it was not “properly installed,” and they felt following photo instructions contributed to denial (Reddit). Another Reddit commenter argued the damage described sounded “physically broken,” not a covered breakdown (Reddit). Amazon reviewers also describe exclusions and “fine print” disputes (Amazon reviews).


Final Verdict

Buy if: you’re a risk-averse homeowner who can tolerate strict definitions of “covered breakdown,” expects possible service fees, and is prepared to document installation/condition. The upside is real when claims move fast, like “making my claim was easy and efficient” and “replacement… came in 1 day” (ConsumerAffairs).

Avoid if: you need guaranteed rapid appliance repair turnaround or you’ll be devastated by long technician delays and repeat visits; multiple Amazon appliance-plan reviews describe weeks-to-months spirals, including “six months of hand washing dishes” (Amazon reviews).

Pro tip from community: keep meticulous records and be ready for coverage interpretation battles — as one Amazon reviewer put it, “read the fine print,” and as the Reddit dispute shows, the same incident can be argued as “mechanical defect” or excluded “physical damage” depending on how it’s framed (Amazon reviews, Reddit).