ASURION Cooling Protection Plan Review: 7.5/10 Verdict

6 min readAppliances
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A Reddit thread warning “never purchase an ASURION protection plan” paints a grim picture, but Amazon ratings for the ASURION 3 Year Cooling Protection Plan hover above 4.4 stars with thousands of satisfied customers. The truth sits somewhere in the middle—our verdict after compiling hundreds of cross-platform reviews: 7.5/10.


Quick Verdict

Pros Cons
Fast approvals reported (“refund within hours”) Claim denials for “wear and tear” frustrate many users
Covers mechanical/electrical breakdown beyond warranty Some repairs replaced with refurbished or inferior products
24/7 tech support valued by non-technical users Lengthy delays in shipping and missed appointments
E-gift card reimbursement option praised for convenience Complex claims process for certain product categories
Affordable relative to replacement cost of cooling units Lack of clear communication between customer service reps
No additional repair costs (parts/labor/shipping included) Deductibles can surprise customers in higher-tier plans

Claims vs Reality

ASURION’s marketing promises “No additional cost: you pay $0 for repairs—parts, labor, and shipping included”. Amazon buyers of cooling appliances like dehumidifiers cited positive outcomes: “they came thru when mine went bad” and “humidifier replaced… made good on the guarantee.” For households relying on year-round climate control, this often means avoiding a costly gap in cooling capability.

However, in Reddit and Trustpilot accounts, users counter that approvals aren’t guaranteed even within coverage, with one stating “company has a clear agenda of denying and delaying to avoid coverage.” That reality emerges strongly in cases where ASURION invokes exclusions like pre-existing conditions or improper usage—especially for units operated outside intended environments.

Another claim—“easy claims process: most approved within minutes”—is sometimes met with slower timelines. A verified buyer on Amazon noted the warranty was helpful but voided after a replacement, requiring them to buy a new plan just six months in. This points to a policy wrinkle rarely advertised: coverage doesn't continue when the product is swapped via gift card.


Cross-Platform Consensus

Universally Praised
For owners of high-value cooling appliances, such as multi-room dehumidifiers or portable AC units, the plan’s extended mechanical/electrical coverage is a major relief. Amazon users describe seamless refunds when units failed mid-season. One review reports, “once I clicked submit, I got a text message right away saying they are reimbursing us the full amount.” Families in humid climates find e-gift card reimbursement especially practical—ordering a replacement overnight to avoid mold risks.

Tech support availability also earns consistent praise. For less tech-savvy buyers, guidance on setup and troubleshooting before filing a claim prevented unnecessary repairs. Reddit user u/ksae2vb recalled filing for a tent under a separate plan: “they could just refund me and I keep the tent… definitely not a scam.” In cooling contexts, similar remote diagnosis can confirm compressor faults quickly.

Common Complaints
The single most repeated frustration is with communication. A Trustpilot account detailed how missed delivery appointments for replacements stretched into weeks. For cooling units, such delays can be more than a nuisance—they mean uncomfortable or unsafe indoor environments during peak heat or humidity. One Amazon buyer found replacing a unit mid-warranty nullified their original plan, effectively charging them twice for overlapping coverage.

Another recurring complaint: refurbished replacements of lesser quality. As one Trustpilot reviewer warned, “they just send you someone else’s previous problem and keep swapping.” Cooling hardware users express concern over refurbished units’ shorter lifespans in demanding environments.

Divisive Features
The 24/7 tech support gets praise from new owners but draws skepticism from seasoned tinkerers who prefer self-repair or direct manufacturer service. E-gift cards are celebrated for speed yet criticized when customers wanted a same-model swap that ASURION could not source. Deductibles—sometimes up to $99—were acceptable to those avoiding a $400–$500 replacement, but irritated those expecting truly no-cost service.


Trust & Reliability

Scam allegations surface mostly in Reddit and Sitejabber posts detailing protracted claim processes. One Reddit user described spending “2 hours a day on the phone” for months before getting a refund. Trustpilot logs several unresolved cases where promised shipping labels never arrived, stalling the very first step of the claim.

Yet longevity reports from Amazon cooling appliance owners show the plan has real durability: a reviewer had their humidifier replaced smoothly after 16 months of use and would “gladly buy and use ASURION with confidence” for future appliances. This contrast suggests reliability varies heavily by product category, claim type, and local service availability.


Alternatives

Users in Quora-style analyses compare ASURION to SquareTrade, Mulberry, and manufacturer-level extended warranties. For cooling equipment:

  • SquareTrade: Often cheaper but limits claim counts, making it less attractive for devices running continuously.
  • Manufacturer warranties: Usually 1 year; some brands require original parts and authorized service only, narrowing options.
  • Amazon Protect: Lower upfront cost, but coverage length and breadth are shorter than ASURION’s “malfunctions beyond manufacturer warranty” offer.

One comparison notes Mulberry offers unlimited subscription coverage for all online purchases, but lacks ASURION’s category-specific tech support.


Price & Value

At around $60–$74 for mid-tier cooling products, ASURION’s plan is modest compared to a $300–$500 replacement AC or dehumidifier. On eBay, similar-tier personal care protection plans list at $9.99 for cheaper products, showing price scales with unit cost.

Amazon buyers advise checking plan longevity terms: some found themselves buying two plans for back-to-back units due to voided coverage after replacements. Community tips include buying coverage at purchase time to guarantee eligibility rather than within the 30-day post-purchase window.

ASURION cooling plan customer review chart

FAQ

Q: Does replacing my cooling unit under ASURION keep the original plan in effect?
A: Often no—users report the replacement voids the old plan, requiring a new purchase. This catches many by surprise, so read terms before claiming.

Q: How fast can I expect a replacement or refund?
A: Positive reports cite turnaround within hours for gift card refunds, but shipping replacements can take days to weeks depending on stock and scheduling.

Q: Are deductibles charged for cooling appliance claims?
A: Some plans have deductibles up to $99; check your specific purchase tier. These are typically lower than paying full replacement costs.

Q: Will ASURION cover units used outside intended environment?
A: No—like indoor ACs used outdoors, this can be ruled “outside of normal use” and lead to denial.


Final Verdict: Buy if you own a mid-to-high-value cooling appliance in a climate where downtime is costly, and value fast e-gift card reimbursement over exact-model replacement. Avoid if you expect guaranteed same-model swaps or are unwilling to navigate multi-step claim processes. Pro tip: Keep purchase receipts and document unit condition on arrival—Amazon reviewers found this sped approvals and increased chances of full-value reimbursement.

ASURION cooling warranty final verdict summary